Legal
Privacy Policy
Last updated October 16, 2026
Effective date: October 16, 2026
This policy explains how Golini Roofing collects, uses and shares your information when you use our website.
Information you give us
Our contact form collects your name, contact details and message so we can respond to your request. We send this information to our customer relationship management system, LeadConnector / HighLevel. Other website forms include a field labeled “s.”
When you use our chat assistant, we collect the messages you type. You may also choose to share your name, email address, phone number, address and details about the work you need. Anthropic's AI service uses your messages to generate replies. We and our marketing agency, AQ Marketing, keep your chat transcript and any details you provide. We also send them to LeadConnector / HighLevel so we can respond and follow up.
Information collected automatically
When you visit, our website collects your IP address, browser and device type, pages visited and time on the site. Tools on the website also collect information such as approximate location, ad-related activity and cookie or browser identifiers. Our visitor identification service tries to identify otherwise anonymous visitors by matching their browser to identity data held by partner networks.
How we use and share information
- We use your contact form and chat details to answer your questions and follow up on your request.
- We use hosting, security and website tools to deliver pages, protect the website from attacks and automated bots, and keep website features working.
- We use analytics tools to count visits, understand how you find and use the website, and measure page speed.
- We use advertising tools to measure whether ads lead to visits, calls or requests, and to show our ads to people who visited this website.
- We use a visitor identification service to try to identify otherwise anonymous website visitors.
Information is shared with our marketing agency, chat and AI providers, our customer relationship management provider, website hosting and security providers, analytics providers, advertising platforms, a visitor identification provider, and providers of fonts, widgets, images, files and code. Depending on the tool, information is sent by us or collected directly from your browser. The table below explains each tool's purpose and storage.
We do not sell your information. We do share information for targeted advertising.
Tools, cookies and browser storage
| Tool | What it does | Cookies / storage (how long) | Links |
|---|---|---|---|
| AQ website chat assistant AQ Marketing; replies are generated using Anthropic's AI service | Answers visitor questions in a chat window and, if the visitor chooses, collects contact and project details so the business can follow up. Chat messages and any details provided are kept by the business and its marketing agency, AQ Marketing, and sent to the business's CRM. | agency-chatbot:session:<site> local storage — Until you clear your browser storageagency-chatbot:attention-dismissed:<site> session storage — Until you close the browser tabagencyChatbot.muted local storage — Until you clear your browser storage | — |
| Google Fonts Google LLC | Delivers the website's typefaces; your browser requests them from Google's servers, which receive your IP address. | None found by our scan | Privacy policy |
| Pressable website hosting Automattic Inc. (Pressable) | Hosts the website; its servers process standard request data such as IP addresses in server logs. | None found by our scan | Privacy policy |
| Meta Pixel Meta Platforms, Inc. | Measures whether our Facebook and Instagram ads lead to visits or requests, and lets Meta show our ads to people who visited this site. | _fbp cookie — 4 months (typical; not measured on this site) | Privacy policy |
| Gauges website statistics Gauges (provided with Pressable hosting) | Counts page views for hosting-level traffic statistics. | None found by our scan | — |
| Elfsight widgets Elfsight LLC | Shows embedded content widgets from Elfsight on some pages; your browser loads them from Elfsight, which receives your IP address and browser details. | elfsight_viewed_recently cookie — not verifiedElfsight sets its own cookie on its servers (elfsight_viewed_recently) to load and count widget views. | Privacy policy |
| Cloudflare Web Analytics Cloudflare, Inc. | Counts page views and page speed without cookies, so we can see how the website is used and how fast it loads. | None found by our scan | Privacy policy |
| Anthropic API Anthropic, PBC | Generates the chat assistant's replies from the messages you type. | None found by our scan | Privacy policy |
| LeadConnector (HighLevel) CRM HighLevel, Inc. (LeadConnector) | Our customer relationship management (CRM) system. Contact form and chat details are stored here so we can respond. Any HighLevel widget on the site (for example a booking or audit form) also runs on it. | None found by our scan | Privacy policy |
| Google Analytics 4 Google LLC | Measures how visitors find and use the website (pages viewed, approximate location, device and browser type) so we can improve it. | _ga cookie — 2 years (typical; not measured on this site)_ga_GNLN4FCLSV cookie — not verified | Privacy policy Opt out |
| Visitor identification service (provider not publicly identified) Provider of the sitedataprocessing.com, id-visitors.com and processwebsitedata.com services | Tries to identify otherwise anonymous website visitors by matching their browser to identity data held by partner networks. | None found by our scan | — |
| Google Ads conversion tracking Google LLC | Measures which Google ads lead to calls, form requests or visits, and lets Google show our ads to people who visited this site. | None found by our scan | Privacy policy |
| Image, file and code hosting outside image, storage and code-library services (for example Unsplash, Pexels, Amazon S3, Google Cloud Storage, jsDelivr) | Some images, files and code libraries on the website are loaded from outside services, which receive your IP address and browser details. | None found by our scan | — |
| Cloudflare security and delivery Cloudflare, Inc. | Protects the website and its forms from attacks and automated bots and helps deliver pages quickly. Cloudflare receives your IP address and browser details. | _cfuvid cookie — session (typical; not measured on this site) | Privacy policy |
| Website functional cookies this website | Keep the website working: a server session, the page builder's view counters for pop-ups, a page-view counter that counts each visit once, and the choices saved by other site plugins. | PHPSESSID cookie — Sessions (typical; not measured on this site) | — |
Optional tools require your acceptance. Use the “Cookie settings” link at the bottom of any page to accept, reject or change your choices at any time.
Cross-site tracking and browser signals
Other parties may collect personal information about your online activities over time and across different websites when you use our website. Meta Pixel, Google Ads and the visitor identification service collect activity across other websites.
Our website does not respond to browser Do Not Track signals. It honors Global Privacy Control (GPC) signals. These are different browser signals.
Review or change your information
Email us at golini@me.com or call (781) 246-0141 to review, correct or delete the contact information you gave us.
Children
Our website is not directed to children under 13.
Changes to this policy
We notify you of changes to this policy by posting the updated policy on this page with a new effective date.
Contact us
Golini Roofing43 Nahant St, Wakefield, MA 01880
Email: golini@me.com
Phone: (781) 246-0141
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