Legal
Privacy Policy
Last updated October 16, 2026
Effective date: October 16, 2026
This policy explains how Golini Roofing collects, uses, and shares your information when you use our website.
Information you provide
- Contact form: We collect your name, contact details, and message to respond to your request. Your submission goes to our customer relationship management system, LeadConnector / HighLevel.
- Chat: We collect the messages you type. If you choose to share them, we also collect your name, email address, phone number, address, and details about the work you need.
- Other forms: Some pages have a form field named "s" that collects what you enter.
Our chat assistant uses Anthropic's AI service to generate replies from your messages. We and our marketing agency, AQ Marketing, keep chat messages and any details you provide. Chat details are also sent to LeadConnector / HighLevel so we can follow up.
Information collected automatically
When you visit, we collect your IP address, browser and device type, pages visited, and time on the site. Google Analytics also collects information such as your approximate location and how you find and use the site. Cookies and similar browser storage support website functions, remember choices, measure visits, and support advertising.
We use a visitor identification service that tries to identify otherwise anonymous visitors by matching their browsers to identity data held by partner networks. Its provider is not publicly identified.
How information is used and shared
- To answer your questions and respond to requests, we use our marketing agency, AI chat provider, and customer relationship management provider.
- To operate the site and deliver its content, we use hosting, security, font, widget, image, file, and code services. These services receive information such as your IP address and browser details.
- To understand traffic, site use, and page speed, we use analytics services.
- To measure ad results and show ads to people who visited this site, we use advertising services. We share information for targeted advertising.
- To try to identify visitors, we use a visitor identification service that matches browsers to identity data held by partner networks.
We do not sell your personal information. We do share information for targeted advertising, as described above.
Tools used on this website
| Tool | What it does | Cookies / storage (how long) | Links |
|---|---|---|---|
| AQ website chat assistant AQ Marketing; replies are generated using Anthropic's AI service | Answers visitor questions in a chat window and, if the visitor chooses, collects contact and project details so the business can follow up. Chat messages and any details provided are kept by the business and its marketing agency, AQ Marketing, and sent to the business's CRM. | agency-chatbot:session:<site> local storage — Until you clear your browser storageagency-chatbot:attention-dismissed:<site> session storage — Until you close the browser tabagencyChatbot.muted local storage — Until you clear your browser storage | — |
| Anthropic API Anthropic, PBC | Generates the chat assistant's replies from the messages you type. | None found by our scan | Privacy policy |
| LeadConnector (HighLevel) CRM HighLevel, Inc. (LeadConnector) | Our customer relationship management (CRM) system. Contact form and chat details are stored here so we can respond. Any HighLevel widget on the site (for example a booking or audit form) also runs on it. | None found by our scan | Privacy policy |
| Pressable website hosting Automattic Inc. (Pressable) | Hosts the website; its servers process standard request data such as IP addresses in server logs. | None found by our scan | Privacy policy |
| Google Fonts Google LLC | Delivers the website's typefaces; your browser requests them from Google's servers, which receive your IP address. | None found by our scan | Privacy policy |
| Elfsight widgets Elfsight LLC | Shows embedded content widgets from Elfsight on some pages; your browser loads them from Elfsight, which receives your IP address and browser details. | elfsight_viewed_recently cookie — not verifiedElfsight sets its own cookie on its servers (elfsight_viewed_recently) to load and count widget views. | Privacy policy |
| Image, file and code hosting outside image, storage and code-library services (for example Unsplash, Pexels, Amazon S3, Google Cloud Storage, jsDelivr) | Some images, files and code libraries on the website are loaded from outside services, which receive your IP address and browser details. | None found by our scan | — |
| Cloudflare security and delivery Cloudflare, Inc. | Protects the website and its forms from attacks and automated bots and helps deliver pages quickly. Cloudflare receives your IP address and browser details. | _cfuvid cookie — session (typical; not measured on this site) | Privacy policy |
| Website functional cookies this website | Keep the website working: a server session, the page builder's view counters for pop-ups, a page-view counter that counts each visit once, and the choices saved by other site plugins. | PHPSESSID cookie — Sessions (typical; not measured on this site) | — |
| Google Analytics 4 Google LLC | Measures how visitors find and use the website (pages viewed, approximate location, device and browser type) so we can improve it. | _ga cookie — 2 years (typical; not measured on this site)_ga_GNLN4FCLSV cookie — not verified | Privacy policy Opt out |
| Gauges website statistics Gauges (provided with Pressable hosting) | Counts page views for hosting-level traffic statistics. | None found by our scan | — |
| Cloudflare Web Analytics Cloudflare, Inc. | Counts page views and page speed without cookies, so we can see how the website is used and how fast it loads. | None found by our scan | Privacy policy |
| Meta Pixel Meta Platforms, Inc. | Measures whether our Facebook and Instagram ads lead to visits or requests, and lets Meta show our ads to people who visited this site. | _fbp cookie — 4 months (typical; not measured on this site) | Privacy policy |
| Google Ads conversion tracking Google LLC | Measures which Google ads lead to calls, form requests or visits, and lets Google show our ads to people who visited this site. | None found by our scan | Privacy policy |
| Visitor identification service (provider not publicly identified) Provider of the sitedataprocessing.com, id-visitors.com and processwebsitedata.com services | Tries to identify otherwise anonymous website visitors by matching their browser to identity data held by partner networks. | None found by our scan | — |
| Cookie consent banner (part of this website) AQ Marketing (first party; no outside company involved) | Remembers the cookie choices you make on this site. If you allow analytics, your browser may also send this site, at most once a day, a list of the names of the cookies and similar storage it holds for this site — never their contents. The list is not stored with anything that identifies you, and it is used only to keep this Cookie Policy accurate. | aq_consent cookie — 180 daysaq_consent_report local storage — Until you clear your browser storage or withdraw analytics consent | — |
Cookies and your choices
Analytics and advertising tools stay off until you click "Accept all" on the cookie banner or scroll the page while the banner is showing. Scrolling while the banner is showing counts as accepting those tools.
Use the "Cookie settings" link at the bottom of any page to switch analytics or advertising cookies off, or back on, at any time.
Our cookie banner remembers your choices. If you allow analytics, your browser may also send this site a list of the names of cookies and similar storage it holds for this site, at most once a day. It does not send their contents. The list is not stored with anything that identifies you. It is used only to keep the Cookie Policy accurate.
Browser signals and tracking across websites
Our website does not respond to browser Do Not Track signals. It does honor Global Privacy Control (GPC) signals. You can also change analytics and advertising cookie choices through the "Cookie settings" link at the bottom of any page.
Other parties may collect personal information about your online activities over time and across different websites when you use this site. Meta Pixel, Google Ads, and the visitor identification service collect activity across websites.
Review or change your information
Email us at golini@me.com or call (781) 246-0141 to review, correct, or delete the contact information you gave us.
Children
Our website is not directed to children under 13.
Changes to this policy
When we change this policy, including material changes, we post the updated policy on this page with a new effective date.
Contact us
Golini Roofing43 Nahant St, Wakefield, MA 01880
Email: golini@me.com
Phone: (781) 246-0141
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